New product development is one of key to the long-term sustenance of companies. In fact, in companies like 3M, one of the key performance measures is the growth of sales coming from products developed within the previous four years. Every product undergoes a life cycle and in the end, it must be replaced by a better product as per the customer demand. Market by virtue of competition also demands a faster, more effective, and more timely process to develop new products. There is a need for people involved in new product development to understand various aspects involved in the process.

Keeping this in view, IMTMA is organizing this program focusing on the importance, processes, best practices, and challenges of new product development in the Organization.

Group exercises and discussions carried out during the program, will enable the delegates to relate and discuss the current challenges they are facing.

The topics will be explained with detailed examples, power-points, case studies, and videos. Trainer shares his vast experience in the domain. Apart from theoretical aspects, participants will be involved to do various exercises. The focus will be given to be more interactive to clarify any questions from the current role of participants.

Individuals from areas of NPD, Quality, Engineering, manufacturing, purchase, and marketing.

This programme will be conducted by Mr. Satish P.S.

He has completed his MTech(IIT) and has 35+ years of Industrial Experience including 4 years in Germany. He worked close to 23 years in Bosch in R&D, purchase, logistics, and project management. He headed Robert Bosch IPO (International Purchase Office) in India for 10 Years and developed close to 25 Suppliers suitable for export. After leaving the corporate world in 2011, he is pursuing his passion in corporate trainings and mentoring manufacturing Industries under the name of M/s Saraswati Industrial Services. He has developed and delivered 45+ training modules in supply chain, purchase, quality, marketing, engineering, soft skills, and management. He worked 5+ years as adjunct professor in M/s Ramaiah University, Bangalore and was teaching for M. Tech students in supply chain management, project management and operation management He is the author of the books, ‘Knowing is not same as doing’ and ‘The Great Entrepreneur Blueprint – 52 Dimensions’. Have written 75+ articles related to manufacturing Industries.