+919886331231       info@imtmatraining.in         Members Login

Certified Machine Tool Sales & Marketing Professional

Focus Areas

  • Roles of a sales engineer
  • Structure of sales process
  • Market segmentation
  • Calculation of ROI
  • Customer service as a differentiator in machine tool marketing
  • Finance and commercial aspects
  • Communication and presentation skills
  • Social media marketing
  • Applications of CNC Machines - Live demo with cutting tools, work holding and gauging equipment
  • Reading Engineering drawing with GD&T Symbols
  • Using measuring equipments
  • Statistical process control - process capability and machine capability
  • Applications of SPMs and tooled up machines for providing solutions
  • Machine tool accuracy and testing


Indian Machine tool industry greatly requires systematically trained sales & marketing engineers who are able to effectively differentiate the products' strengths across to the customer and win more business. A good marketing team represents the face of the company as it needs to project the brand, its key strengths, products and services in order to convince the customers. Specifically in case of machine tools and accessories being capital equipment, effective marketing assumes far greater significance.

To provide an in-depth understanding of technological aspects as well as systematic approach of sales & marketing strategies, IMTMA is organizing a 8 days course on ‘Certified Machine tool Sales & Marketing professional’ at Bangalore.

Key Takeaways

After undergoing the course, the participants will be able to -

  • Gain In-depth knowledge about the roles of sales engineer right from customer engagement to closing the deal
  • Learn about applications of CNC machines with cutting tools, work holding and gauging equipment
  • Acquire communication and presentation skills as needed for sales and marketing
  • Enhance knowledge about measuring instruments and SPC concepts
  • Approach sales & marketing of machine tools including need analysis and projecting key strengths of the product and services in systematic manner

Enquire About This Programme

Our Training Centres


IMTMA Technology Centre
(BIEC)10th Mile,Tumkur Road, Madavara
Bengaluru - 562123

Email : info@imtmatraining.in

Phone : +91 80 66246600


IMTMA Technology Centre
Plot no. 249 F, Phase IV, Udyog vihar Sector - 18, Gurugram - 122015

Email : info@imtmatraining.in

Phone : +91 124 4014101


IMTMA Technology Centre
12/5, D-1 Block MIDC Chinchwad
Pune - 411019

Email : info@imtmatraining.in

Phone : +91 7066030531

I hereby provide my consent to subscribe for email notifications on –

Training Calendar Only
Design Domain - CAD / CAM / CAE / DFMA / FEA / FEM
GD&T / Tolerancing Domain
Cost Reduction / Manufacturing Excellence Domain
Quality Domain - SPC / Cp / Cpk / FMEA / MSA / APQP / PPAP / COPQ / VDA 6.3 / 8D / DOE /
Calibration / 6 SIGMA /Core tools
Painting, Coating and Plating Domain
Plastics / Sheet Metal Forming Domain
Forging / Casting / Welding Domain
Specialized Domain - HR / Lean / Six Sigma / Sales & Marketing / Finance / Purchase / Supply Chain
CNC / Machine Shop / Production / Manufacturing Engineering / Production Engineering Domain
Engineering Materials Domain - Materials, Metallurgy and Heat Treatment
Maintenance Domain
Gears and Gear Boxes Domain
Emerging Technologies Domain
Industrial Automation Domain
Job Oriented Courses - For engineering students/Fresh engineers
Information suitable for engineering students
Select All
Please do not add me to your mailing list


Subscribe to our newsletter now. Get the latest updates at IMTMA Training & from across the Industry.

Copyright © 2024 IMTMA. All Rights Reserved.

  Facebook   Twitter   Linkedin   Google Play   Apple Store   Get in touch
Review Widget