Indian Machine tool industry greatly requires systematically trained sales & marketing engineers who are able to effectively differentiate the products' strengths across to the customer and win more business. A good marketing team represents the face of the company as it needs to project the brand, its key strengths, products and services in order to convince the customers. Specifically in case of machine tools and accessories being capital equipment, effective marketing assumes far greater significance.
To provide an in-depth understanding of technological aspects as well as systematic approach of sales & marketing strategies, IMTMA is organizing a 8 days course on ‘Certified Machine tool Sales & Marketing professional’ at Bangalore.
After undergoing the course, the participants will be able to -